Sequoia is Leasing Smarter with Anyone Home
Justin Choi, Senior Director of Marketing at Sequoia, shares what his experience has been using Anyone Home for the last 7 years. “We really like the customization of Anyone Home’s CRM,” Justin said. “Really leveraging technology and...
Is Saving Today Worth Losing Tomorrow?
Centralization remains to be a hot topic for property management companies as it not only drives efficiency in operations like leasing, marketing and maintenance, but also drives profits. However, like many people are when they are investing their hard-earned dollars...
Leasing Tech Made Big Strides During the Pandemic, But Can It Keep Pace?
For years, the multifamily industry bore the tech-averse label. Multifamily was seen as devoted to traditional methods, clinging to its analog ways despite all of the technology available. In its defense, I will say that the conventional processes that became so...
Single-Family Renters Not Seeking a Traditional Multifamily Experience
As more multifamily operators venture into the single-family rental market and build-to-rent arena, they’re moving not only into a new real estate sector but a new renter demographic, as well. Prospective renter preferences and expectations vary significantly, as do...
