NAA Apartmentalize 2021 Session Recap: Using Post-Pandemic Metrics to Optimize Sales Conversions
Recap from Apartmentalize 2021 Session – Using Post-Pandemic Metrics to Optimize Sales Conversions The pandemic required many industries to adapt to unprecedented circumstances, and in the process, ushered in a new era of technology and consumer behaviors. Apartment...
NAA Apartmentalize 2021 Session Recap: Tour Type and Demand
Recap from Apartmentalize 2021 Session – Tour Type and Demand: Not All Tours Are Created Equal The new tour type within multifamily can be a bit like navigating muddy waters: tricky, confusing and even a little disorienting. It becomes even more complicated because...
The Poor State of Lead Sourcing in Multifamily
A range of new technologies have been implemented to optimize the prospect experience, but one area where property managers need to up their game is sourcing their leads. In many ways, the multifamily industry is growing more sophisticated every day. In recent years –...
Here to Stay: Self-Guided Tours Are Not a Pandemic Anomaly
With its proliferation of touring options like self-guided tours, the leasing experience we have seen during the pandemic is pointing the way to the future. There’s been some discussion in the industry in recent months about the leasing data operators have seen during...




























