The allure of cost savings can mask the underlying risks and ramifications that accompanies cheaper technology solutions. Ultimately, you might get what you pay for. Let’s discuss how.


The allure of cost savings can mask the underlying risks and ramifications that accompanies cheaper technology solutions. Ultimately, you might get what you pay for. Let’s discuss how.

Your property’s website isn’t just an online presence—it’s a tool for generating quality leads and converting them into signed leases. Its primary goal? To entice potential renters to book tours and, ultimately, choose your apartment community as their new home. And...

By harnessing the synergy between Anyone Home Marketing Websites powered by Razz and GTMA, property management companies can now effortlessly generate more website leads.

Budget might be thin and you might think there’s not much you can do but this is the time for marketers to get creative. Here are 4 things you can do in December…

Leasing agents have one of the most important jobs within multifamily. In simple terms, their job is to fill vacant apartments. The tasks that fall under that job are a bit more complicated than that. Leasing agents are a part of the ultimate juggling act, handling...

In light of trying to understand renters better, the most successful multifamily marketers continuously seek to understand their existing and prospective renters better.

Live websites have evolved into a necessity for properties, generating and converting leads into valuable leases. But how exactly do your property websites impact your leasing results?

Think about your leasing agents. If they had zero technology helping them with leasing, you could quickly conclude that alone, leasing agents are ineffective…

Your leasing playbook matters… a lot. And yet, two-thirds of properties have an outdated one or none at all. We decided to let you in on why you need a single playbook, or a centralized document…

Integrating tech stacks to optimize your leasing agent’s role is no longer a pipe dream. In today’s market and as your agents are juggling leads and tasks, you need a “wide net” to help secure leads.